As the way we shop, work and live evolves, so does the world of advertising. And this opens up a world of new opportunities to connect customers with the things they want to buy.
Esquire Advertising believes that one way to do this is through individualised location data. By understanding where customers are, and when they’re shopping, retailers can target them with localised adverts that actually converts. But you can also start to even pre-empt who your future customers might be and start building relationships with them.
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